This document has been produced by the Course Coordinator.
Courses and any arrangements for courses including projects and staff
allocations as stated in this publication are an expression of intent
only. The School of Design Studies
reserves the right to discontinue or vary arrangements at any time without
notice. Information has been brought up
to date as at 7 July 2012, but may be amended without notice by the School.
July 2012 © School of Design Studies, College of Fine Arts,
The University of New South Wales.
Course
Staff
Course
Coordinator: Dr Katherine
Moline
Room G107
Phone 9385 0652
Email k.moline@unsw.edu.au
Consultation
time Thursday 1-3pm
Ian McArthur ian.mcarthur@unsw.edu.au
Teaching times and locations Monday 9-12pm, F209 / F219
COURSE
INFORMATION
Units
of Credit: 6UOC
Hours
per week: 3
Course Description
The complexity and density of
information and data have increased with the integration of information in a
greater range of private and public contexts. This course involves cultural,
historical, and practical exploration of typographic and publication genres
from a design perspective. The relationship between typography as an expressive
medium and its technological development is explored through a series of studio
workshops. Publications such as books and magazines in print and screen media
are developed to gain an advanced understanding of dynamic typography, print
and screen architecture and information layout for publication.
Course
Aims
This
course explores cultural, historical and practical aspects of typographic and
publication design. As the complexity of publication design has increased with
the integration of information in a greater range of contexts, the designer’s
role has changed significantly. Students explore the emerging relationships
between typography, publication design and technology. Books and online
publications in print and screen media are developed to gain an advanced
understanding of dynamic typography, page and screen architecture and
information layout.
Teaching
Strategies:
Lectures disseminate information
and generate debate
Demonstrations guided, collaborative and
participatory learning
Studio practice independent practice,
experimentation, self reflection and review
Tutorials and peer review
small group and reflective learning
Field trips collaborative and
participatory learning.
Approaches to learning and
teaching
The course is
informed by a blended, learning and teaching framework that is student-centred
and provides experiential learning opportunities. The course aims to create a
stimulating and challenging environment that actively involves you in
individual and small group design projects. The projects are structured to
develop your practical and theoretical knowledge and skills in self-directed
design processes. This approach to learning and teaching aims to draw out and
reflect on the rich diversity of your experience in a cooperative climate.
Learning
Outcomes
|
On successful
completion of the course it is expected that you will be able to:
|
1
|
Describe a range of
historical and contemporary approaches to typography and publication design
|
2
|
Demonstrate
understanding of visual hierarchy for designs in both print and screen
contexts
|
3
|
Experiment with
conventions and innovation in print and screen publication design using
advanced typographic structures
|
4
|
Discuss
cultural associations communicated by typographic treatments
|
5
|
Develop innovative
typographic and publication concepts that address current issues
|
6
|
Specify dimensions
of a Rapid Prototype letterform and design style-guides and reproduction
processes for online publication design
|
7
|
Design outcomes
that address a deadline, budget, and the needs of an identified audience
|
8
|
Work
collaboratively in groups for print and online publication production
|
9
|
Prepare and present
prototypes of typographic and publication designs at an advanced level
|
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