Saturday, October 13, 2012

Week 11 -

It is evident that the discovery and advancement of new technologies and global networks will mean the end of print. I believe that there will indeed one day be no longer the need for print and the majority of publications will be abolished and taken into the digital era - of course I hope that this takes a few more decades to happen.. Whether or not print dies, its business model will as newspapers, books and magazines will not longer be a economically beneficially / profitable means of delivering and interacting with media (news, facts, entertainment and education).

Print is definitely not bad or evil, it's just that digital is better in many ways. Digital advantages include; speed, ubiquity, permanence, search ability, the ability to update fast, targeting audiences, interaction, marketing, quick feedback. Not only does Digital include these advantages but it is obvious that it transcends the limitations of print media. With Digital almost being a free source, print will evidently dissolve into history (such as stone carvings has).

Although Print will probably never leave as paper is an essential part of life as seen in this video 'The Paperless Office' - http://www.youtube.com/watch?v=dV6b04AGjVA (with many more videos via the same channel that explain that having a paperless office really isn't a great thing.) Another thing about Print is that its physical and real, with the images outside a screen and glossy magazines with pretty pictures that certainly do not convey the same aesthetic over the internet.



Course Reflection -

I have gained a lot from taken this course and have certainly learnt about the history of print and the fundamentals that go into typography and publication design. The first half of the semester was a real eye opener to what people had to do in the traditional times with the letterpress and its almost mind blowing to think that all publications / print media were printed that way - which must of taken forever. The first project was a good experience to see this in practice.

The second project was fun as it was a sort of look into how a magazine publication would be formed with the different teams and tasks that people had to do.

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